Sales and Marketing Strategy eBook for Wineries and Craft Distilleries
Fast Start Guide for 2023:
Sales and Marketing Strategy eBook for Wineries and Craft Distilleries
We have assembled a 27-page eBook with our best advice and all our best resources to help you get your year off to a fast start!
We have assembled a 27-page eBook with our best advice and all our best resources to help you get your year off to a fast start!
Get a jump start on your wine or spirits sales for 2023!
Download your FREE eBook!
Why you need a fast start in 2023:
The upcoming year holds a great deal of uncertainty especially when it comes to the economy and consumer spending.
It’s much harder to play catch up. You might be tempted to do things you might not otherwise do such as trying to spend money to make something happen faster.
Murphy’s Law is alive and well. The best way to avoid problems is to plan ahead and get out in front of them.
You need time to adjust. If you get off to a fast start, you will enjoy a bit of breathing space in case your plans need to be adjusted.
Inside you'll find 12 detailed checklists of actions to take:
Inside you'll find 12 detailed checklists of actions to take:
Section One: Direct to Consumer Sales
Section Two: 3-Tier Sales Channel
Who is this guide for?
Winery Owners
Lindsey Williams, Owner, Davidson Wine Company
Distillery Owners
Lee and P.T. Wood, Founders, Woods High Mountain Distillery
Industry Executives
Jessica Starry, Fine Wine Sales Professional
How this eBook will help get you off to a fast start:
How this eBook will help get you off to a fast start:
The 12 checklists provide you with a solid game plan for the new year and planning is the key to getting off to a fast start.
To get the most from this eBook, carefully review each item on each of the simple checklists.
About the author
Ben Salisbury is a consultant, coach, content creator, public speaker, thought leader, subject matter expert, and entrepreneur for the wine and spirits industry. His expertise in sales and marketing strategy accumulated over four decades working with some of the largest adult beverage companies in the world including Ste Michelle Wine Estates and Constellation Brands.
His approach is to disrupt the status quo of how wines and spirits are marketed and sold, to challenge outdated practices, and to provide innovative solutions to help wineries and distilleries sell more products.
Ben is a frequent speaker at industry conferences, creates original content on his blog and YouTube channel, and has contributed articles to the Wine Business Monthly.
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